About us
A teacher beside every child who sets out into the world
For a family learning across borders, schools, cities, costs and paperwork are always unfamiliar problems. We take the experience of those who went first, widen it with data and AI, and help children grow wherever they are.
Ask Sam
Mission
We connect families, schools, companies and cities so that every child can set out boldly, take on challenges and grow — wherever they learn.
Vision
A world where every child who learns across borders grows into a person who connects it.
Slogan
Go, Sam! Go further.
Go further, together.
Core values
Growth
A child's growth is our measure. Every decision is judged by whether it takes a child further.
Boldness
We respect the courage to leave the familiar, and we open new paths first ourselves.
Challenge
We do not step around hard problems. We untangle the complexity of education abroad, one knot at a time.
Connection
We link people and schools, cities and the world. The wider the connection, the wider a child's world.
Trust
We show our sources and the date we checked them, say so when we do not know, and disclose how we earn.
Brand philosophy
GoSam is the name of the teacher who stays beside a child at every step of learning across borders. We take the experience of those who went first, widen it with data and AI, and link families, schools, companies and cities into one network. We respect the boldness of a family that leaves the familiar, and we stay with them until that challenge becomes growth. Raising children who connect the world — that is why GoSam exists.
The name
GoSam
GoSam joins Go — set out into the world and walk the road together — with Sam, from 쌤, the warm everyday Korean word for a teacher: a friendly companion at your side. On the road to a new country, Sam goes with children and parents, side by side. Read in English it is also "Go, Sam!" — going forward with Sam.
Departure day
First week at a new school
An afternoon in a new city
What we do
- 1Data that lets you compare international schools worldwide, and local public schools and districts in English-speaking countries, on the same terms
- 2An AI recommendation engine that analyses the latest official ratings, fees and curriculum data to help you pick good districts and schools
- 3An AI agent that helps from finding a school to booking tours and preparing admission
- 4A readiness check and bridge school for the child
- 5A simulator for tuition transfers and exchange rates
- 6A B2B programme for companies that support employees' children's education
How we make money
Search, comparison and consultation are free for parents. Revenue comes from school partner fees, company programme subscriptions and remittance partnerships, and a partnership is always disclosed on the screen where it applies. Money never changes the order in which schools are recommended.
Team
AI agents run the service; people set its direction. The founder — a parent and education operator who has lived the international-school experience in Asia first-hand — sets the direction, the data standards and the partner principles, together with an advisory board, school admissions staff, local partners in each city and the parent community.
Founder
Sets the direction, data standards and partner principles.
Advisory board
International-school alumni, parents and teachers review content and recommendation rules.
Sam, the AI agent
School consultation, data collection and verification, translation — around the clock.
Local partners
Verified residents in each city accompany families on the ground.
Operating company
GoSam is operated by UNFOLD.
Company
- Legal name
- UNFOLD
- Representative
- 고은영
- Business registration no.
- to be confirmed before the official launch
- Address
- 경기도 성남시 수정구 달래내로 46, 성남글로벌융합센터 1층
- AI agent
- Sam
Representative, address and registration number will be confirmed before the official launch and added here and to the terms at once.
Some images and videos on the service are made or edited with AI to help explain things; they do not show a specific school, person or real event. We will replace them with real photos as our community and schools grow with us. Terms, Article 11